Creating a custom Marketo Connector
Connecting systems is common when conducting Salesforce implementations. Platforms such as Mulesoft or Boomi are well known and standardized when it comes to integrating services. Additionally, tools like Zapier or out-of-the-box connectors are great for sending and receiving data between two services. But if you have particular constraints, or you just don't need the extra capabilities, you can always build your custom integration using REST APIs. This post reviews some of the considerations and design decisions that we took to build a custom integration between Salesforce and Marketo.
Technology
